WHO WE ARE : We’re Barra Pro — an Aussie-born & owned brand built for the modern outdoorsman. Named after the Barramundi — the toughest, coolest, most iconic fish in the water — our mission is simple: create gear that hits just as hard.

Like the barra our products are designed for Aussies, made to last, and priced so they won’t cost the roof.

This is just the beginning. From technical fishing shirts to lifestyle staples, we’ll keep building out a range of products that look good, feel better, and go the distance.

And we’re not stopping there — we’ve already got collabs in the works. Because at the end of the day, that’s what we do: make cool shit for people who live life outdoors.